Direct & CRM | Food & Beverage | Hispanic | Packaged Goods | Digital | Green | Shopper Marketing | Licensing NEWS & FEATURES - GREEN MARKETING While Going Greener, Puma Also Thinks Outside the Box Later this year, the sneaker brand will toss the box aside for a bag. » More An Oil for Mean, Green Machines Green Earth Technologies rolls out a campaign for environmentally safe motor oil. » More Opinion: Why Green Companies Should Go Clear Instead Now that just about every brand out there claims to be green, it’s time to make a more meaningful set of claims. » More How Seventh Generation Is Going Mainstream Green products maker debuts first national campaign with a different 'value' message. » More Packaged Goods Makers Ramp Up Green Investments Suppliers say sustainability will play greater role in trading relationships. » More How Staples Is Building a Sustainable Brand Vp of environmental affairs says the retailer is focused on 'four key pillars' when building greener stores. » More CVS Shoppers Get Green for Going Green New program offers ExtraCare customers cash incentive to promote eco-friendly habits. » More Levi's, Goodwill Form 'Tag' Team Eco-minded push uses product tags to encourage clothing donations. » More Seventh Generation Adds Carmichael Lynch to Agency Roster Move comes as green products maker tries to establish a more powerful brand image. » More Pine Mountain Pitches Eco-Friendly Firelogs Campaign promotes new formula and asks consumers to relax and enjoy a cleaner fire. » More P&G Puts Billions Behind Sustainability Initiatives are aimed at improving the lives of millions of families worldwide. » More

ADVERTISEMENT Most Recent Most Emailed PACKAGED GOODS Pharma (Slowly) Goes Digital Red Bull Media in Play Marie Callender Beckons Consumers to 'Savor' Meals » More Packaged Goods AUTOMOTIVE / TRAVEL CarMax Makes Agency Pick Harley-Davidson, Carmichael Ride Apart Infiniti Builds 'Community' on Emmys » More Automotive/Travel RETAIL/RESTAURANTS Opinion: All in the Family Denny's Picks Gotham for Creative » More Retail and Restaurants TECH/FINANCE Brand Icons 'Guest Star' in Xerox Campaign Kellogg, 'Lucky' Try On-Box Video Codes » More Technology/Finance ADVERTISEMENT FEATURED BLOGS » More Blogs SPECIAL ADVERTISING SECTION